About John McAlpin & Healthcare SEO
John McAlpin is the SEO Director for Cardinal Digital Marketing, specializing in healthcare SEO for enterprise and mid-market multi-location organizations. John also writes for Search Engine Journal and is on the board of directors for DFWSEM.
Where I Work
I’m the SEO Director for Cardinal Digital Marketing, the leading healthcare SEO agency in the United States. I help set the strategy for our mid-market and enterprise-level healthcare organizations.
Where I Write
When I’m not working my day job, I’m writing helpful articles at Search Engine Journal as a VIP Contributor. My articles range from in-depth technical SEO walkthroughs to intro guides for new SEOs.
I was formerly on the Board of Directors for DFWSEM as their VP of Marketing & Communications. DFWSEM is a digital marketing group based in Dallas/Fort Worth. DFWSEM host experts from across the country to speak on various trends in their respective fields.