Where John McAlpin Has Been Featured

Along with being a recurring contributor to Search Engine Journal, John McAlpin has also been featured on numerous podcasts, SEO conferences, local SEO meetups, and other publications.

Publication Contributions

Search Engine Land –
- 3 SEO tools to build for your clients in Google Data Studio
Search Engine Journal –
OnCrawl – Technical Guide to Optimizing Any WordPress Site

Speaking Engagements

State of Search Conference – 2019, 2021
DFWSEM –
- How to Get a Knowledge Panel Without a Wikipedia Page
- 345 Talks
Dallas SEO Meetup – How To Create a Future-Proof 12-Month Content Strategy

Podcasts

Austin Otaku – Episode 13: The Halloween Special with a Guest Panel
Search Engine Journal – Search & Destroy: SEO, Search Marketing & Heavy Metal Music
Bill Hartzer Podcast – John McAlpin on SEO Audits
Ignite My Site [Podcast] – Focus on These High Impact SEO Strategies
Just The Tips [Podcast] – SEO for Beginners with John McAlpin, Ep 136
Outcomes Rocket [Podcast] – Benefits of Digital Marketing in Healthcare
Convince and Convert [Podcast] – Yes, SEO Strategy Still Matters for Marketers
eHealth Radio Network – How Healthcare Companies Can Win at Digital Marketing
Enterprise Podcast Network – How Multi-Location Companies can Win at Digital Marketing
Social Speak Network – Interview with John McAlpin with Cardinal Digital Marketing
Super Joe Pardo – SEO for Your Business

Latest WordPress Tricks

October 27, 2022 by John McAlpin

Most Interesting SEO Tips I learned at State of Search 2022

Baylor Scott & White Health

LET'S LEARN!

January 24, 2022 by John McAlpin

How to Use hreflang Tags to Improve Your International SEO

Hreflang tags are one of the most popular methods for notifying search engines of alternate versions of pages of international SEO efforts.

LET'S LEARN!

How to Hack Into a WordPress Site Through SFTP featured image

January 13, 2022 by John McAlpin

How to Hack Into a WordPress Site Through SFTP

In this article, we'll learn how to create a new admin account for WordPress by adding a small snippet of code to the functions.php file.

LET'S LEARN!